Demet Çakır (51) is providing consultancy services to those who need professional support in terms of transitioning to a more active life and healthier eating, with the launch of Fit House-Active Life Club in Didim.

Çakır, who is a life coach and nutritionist, has created a space where members can socialize and motivate each other since she thinks that classical nutrition counseling is boring and tiring for clients in the long run.

In this regard, Çakır said: “Fit House provides a friendly environment that brings together different segments, from women who are dealing with the stress of business life to women who cannot go out and become lonely because of their limited social life.”

Çakır received her life coach training within the scope of Boğaziçi University’s Life Coach Training Certificate Program. Then, with her interest in health nutrition for many years, she also completed her nutrition education.

After working in the private sector for many years and retiring, she wanted to turn these trainings into an entrepreneurial project. Especially during the pandemic period, Çakır was tired of the metropolitan life of İzmir and thought that a small but beautiful place like Didim would be suitable for his project.

Çakır said: “The absence of such an initiative in Didim before encouraged me to realize my project here. However, it was a risky business as I did not know about the population structure.

“Still, it was exciting to think that this would be a new adventure for me. After 1 year in Didim, I founded Fit House. In this place, which has been open for 5 months, the number of active members has increased especially in the last 2 months.

“I am pleased to achieve this success in a short time. What I’m talking about is knowing that I have a stake in positive changes in people’s lives rather than material satisfaction. This is something very valuable” she said.

Fit House is a center that accepts clients from 6.30 in the morning and serves the incoming clients with a morning meal prepared by Çakır and special fat-burning teas with nutritional supplements.

After the morning meal, one moves on the vibration plate to speed up the metabolism. Special nutrition tactics are given according to the needs of the clients.

Çakır said that diet lists put people under stress, “We adopt a communication style where they can reach me 24/7 instead of giving them diet lists. Thus, I provide consultancy services on which foods they can consume together, out of the foods they have or can reach on a daily basis.

“But the bond between us here is more like a bond of friendship. In this way, I believe that we get easier results.”

Alev Eroğlu (41), who is coming to Fit House for 2 months with the advice of a friend, says that she had an active life and did sports before she met Ms. Demet, but learned that she made many mistakes about nutrition.

Eroğlu said, “I learned which food to consume with what. She taught me a lot about nutrition. But this place is more important than this. I plan to come here in the mornings even after I reach my goal weight. Because I can relieve the stress in both my private and business life thanks to my friendships here. I met nice people.”

Çakır also said, “Ms. Alev is a beautician. When my friends who come here ask for suggestions for skincare, I can recommend Alev. For another job, I can recommend other friends. I mean, this also creates a space where we support other working women. We support each other in everything. We feel the power of women together.”

Derya Elden (32) also complained that she had been doing sports for a long time but could not improve her diet. Her diet attempts were unsuccessful, as she struggled with feelings of loneliness during the weight loss process.

However, Elden stated that she did not feel that she was on a diet and that they did not even use the word diet: “I learned about a balanced diet. But more importantly, I realized that I don’t have to be alone in this process. Some days I come to see my friends rather than eat my morning meal and exercise,” she said.

Fit House, which has high female energy and was opened by a female entrepreneur, supports guests of all ages and genders. If you want to check out Fit House’s Instagram page, you can visit “didim fit house”.